A strong digital transformation strategy to usher a company into the digital age is critical for the company’s legacy. While digital transformation is not a golden ticket to success, it is necessary to compete in today’s environment. “Digital” is a way of working. This three-part series on digital provides insight on the following: Why organizations hesitate to go digital Consequences on not going digital Considerations, risks and benefits of digital transformation — There are clear benefits and risks to going digital. Benefits:  Going digital allows companies to offer a personalized, connected customer journey Technology will continue to change, and today’s upgrades are much more fluid than legacy systems Systems are…

Digital transformation is not a one-time thing. Instead, ‘digital’ is a way of working. This three-part series on digital provides insight on the following: Why organizations hesitate to go digital Consequences on not going digital Considerations, risks and benefits of digital transformation — We live in the fourth industrial revolution, the digital revolution. This era represents the combination of new technologies, and technology-enabled era does not discriminate; all sectors of the economy are being disrupted, which causes customer preferences to shift and expectations to meld together. Companies that choose not to ‘go digital’ are not able to quickly adapt and are not able to provide expected customer experiences. Examples of companies…

Every company wants to go digital. But, what does that really mean? To some, digital means using the latest tech tools. For others, digital is how a company connects with customers and the available capabilities on any given device. And to others, digital is simply daunting and maybe even threatening. “Digital” is more than a definition, and it is certainly not a destination. Instead, it is a way of working. This three-part series on digital provides insight on the following: ·      Why organizations hesitate to go digital ·      Consequences on not going digital ·      Considerations, risks and benefits of digital transformation — So, why do organizations hesitate to go digital? “Going digital” is…

Wikipedia defines digital transformation as “the change associated with the application of digital technology in all aspects of human society.” This broad definition covers both social as well business aspects. Consider the five tips below to promote a successful digital transformation.   First and foremost, understand your digital transformation objectives and create a strategy, marrying business and technology in the final deliverable. As you build out a strategy, research industry and non-industry trends as well as the key technologies to bake into the final plan. Also, consider what risks leadership is willing to take before, during, and after executing the plan. As you build out a strategy, consider the current customer experience…